Lexus Has Built a Working Hoverboard
Posted on June 24, 2015 Comments (7)
Toyota continues to do some fun and interesting research while they produce great cars (and make a lot of money doing so that allows them resources to do interesting research). Some past posts on their engineering exploits: Toyota Develops Thought-controlled Wheelchair (2009), Toyota Engineering Development Process, Innovation at Toyota, How to Develop Products like Toyota, Toyota IT Overview.
Toyota is teasing with the hoverboard announcement but it seems they have actually created it (though it isn’t ready to be in stores this year.
Liquid nitrogen cooled superconductors and permanent magnets combine to power the Lexus Hoverboard.
Sadly they haven’t bothered to hire a decent web designer. They have a pretty but broken website, with essentially no information. It is sad when interesting stories are keep to nearly no information using poorly designed websites created by people obviously more concerned with old fashion paper design thinking than how the web can be used to be clear and useful (not just pretty).
Pretty much for the last 10 years Toyota has had pretty but web hostile design for their web sites. It is a shame they can’t hire people that know how to properly create good web sites. Thankfully they hire good engineers and use good processes to actually develop products.