There were a lot of mis-steps in the early days, but because we got in early we got to make more mistakes than other people. I had customers who went bankrupt and didn’t pay us. Customers who we spent a lot of time with who never built microcomputer-based machines.
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There was another interpretive language called FOCAL that we’d written a version of for the 8080 and 6502. Having two interpretive languages like that was not a good approach. That was a dead-end project. Everything else, COBOL, FORTRAN, the way we selected the various chips…
Multiplan, targeting the 8-bit machines instead of just relying on the next generation to come, the IBM PC generation, that was a huge error. When we talk about, “Are we aiming too low, in terms of system requirements, we often think, is this another case like Multiplan?” Because it was a great product, but it was the basic strategy that was wrong. And, in fact, to some degree that allowed me to make one of the best decisions I ever did, which was later, when we had to compete with 1-2-3. There was a question of whether to do it in the character-mode environment, or whether to move up to the next generation, which was graphical. And we said, “Okay, we’ll let them dominate the DOS-character world. We are going after Mac and Windows. We are going to be a generation ahead.” And that worked out very well. Multiplan was certainly an experience that was helpful there.